PRESS RELEASE
Dimples Romana, her husband Boyet Ahmee, and their three children—Callie, Alonzo, and Elio—land their first-ever endorsement as a complete family.
Together, they represent three well-loved CDO products: Sweet Ham, Ulam Burger, and Crispy Burger.
Their TV commercial reminds Filipino households of what matters most: meals that bring the family together.
She says: “CDO has made way for me to be the mom that I want to be when it comes to nurturing my family through food.
"Kaya nung sinabi sa akin na we will be the endorsers of both brands, sobrang saya ng puso ko.
"It makes us even more proud kasi ito yung mga kinakain namin on a normal day.
“It’s also the first time my whole family is part of a campaign like this, and that makes it even more special.
"It’s very close to home, literally and figuratively!”
A Brand that Understands Moms
Among the daily challenges moms face are budgeting and meal planning.
CDO helps ease that burden with ready-to-cook ulam options that are tasty, affordable, and east to prepare.
“This partnership is built on shared values. We know moms have so much on their plate, and we want to be their partner in making everyday meals feel more special,” says Bernice Ilacad-Jalgalado, vice president for CDO Foodsphere's marketing.
She adds: “Having Dimples and her family represent our brands is a natural fit.
"She embodies what many moms aspire to be: loving, practical, and joyful in serving her family.”
DIMPLES ROMANA'S EASY-TO-PREPARE MEAL IDEAS
How does Dimples turn simple dishes into more enjoyable mealtime moments for the whole family?
One of her food staples is the Sweet Ham, made with 100% premium pork slices.
It’s perfect with egg omelets, school sandwiches, or fried rice.
The actress says: “Ang CDO Sweet Ham, iyan ang pampagana sa kahit anong pagkain, parang bonus feature sa bawat meal.
"Sa fried rice, pasta, tinapay, pandesal, itlog, torta—kahit saan mo ilagay, I guarantee you, it levels up your everyday dishes at home.”
The Ulam Burger—made with 100% pure beef—is a family favorite. It’s perfect for burger steaks or quick pan-fried patties.
The Crispy Burger—a crunchy twist on the classic beefy patty—makes weeknight dishes like Crispy Burger Ala King feel exciting again.
Dimples continues: “Ako, personally, I love serving CDO Ulam Burger and Crispy Burger to my family because we all love eating out, but we’re not always available to eat out.
"Kaya ang mga paboritong pagkain ng mga anak ko sa labas, nagiging available sa bahay."
Her tip: "Pina-partner namin with sauces inspired by their favorite restaurants. Parang resto-experience pero homemade."
Dimples has always embraced her role as a mother with warmth, honesty, and grace.
Her approach to family life—hands-on, grounded, and nurturing—resonates with many Filipino moms.
It’s also what makes this partnership feel natural.